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Writer's pictureT. Ben

If You Aren't Familiar With the Metaverse, Then Maybe You Should Be...



So there's a lot to unpack here, and I haven't fully grasped the whole concept just yet, but I now understand enough to know that this is a big deal, and it's happening now. It isn't sci-fi anymore at this point; or perhaps it never was...

First... What is the Metaverse?


Well... according to Wikipedia its a collective virtual shared space, created by the convergence of virtually enhanced physical reality and physically persistent virtual space, including the sum of all virtual worlds, augmented reality, and the Internet. The word "metaverse" is made up of the prefix "meta" (meaning beyond) and the stem "verse" (a backformation from "universe"); the term is typically used to describe the concept of a future iteration of the internet, made up of persistent, shared, 3D virtual spaces linked into a perceived virtual universe.


If that doesn't help you understand, then imagine walking down the street, and you think to yourself that you wish you had a bike. Suddenly bikes appear in your vision thru virtual reality glasses with your own personal color/style variations shown from just your own thoughts. You make a purchase to then have shipped to your home. All done by simply "thinking" and perhaps communicating with a virtual assistant of some sort.


Here's a further explanation:




This may sound cool, scary, or invasive to you, however, this is a reality now. The world is always changing and technology is getting exponentially more advanced, almost daily. Knowing that the Metaverse is a real thing, I think it's time that more of us really take a look into what the business landscape looks like in this new reality.


"This Metaverse is going to be far more pervasive and powerful than anything else. If one central company gains control of this, they will become more powerful than any government and be a god on Earth." - Tim Sweeney


With talks of digital real-estate, and the emergence of digital currency, the Metaverse is already shaping up to be a virtual "mirror world" of our current reality. This leaves a wide open market for businesses of many sorts. From tech corporations, to marketing firms, to entertainment companies, it has to be a thought that a paradigm shift, or another technological revolution is in our midst now.


NFTs, non-fungible token, have been the talk of the town. According to Wikipedia, an NFT is a unit of data stored on a digital ledger, called a blockchain, that certifies a digital asset to be unique and therefore not interchangeable. NFTs can be used to represent items such as photos, videos, audio, and other types of digital files. Access to any copy of the original file, however, is not restricted to the buyer of the NFT. While copies of these digital items are available for anyone to obtain, NFTs are tracked on blockchains to provide the owner with a proof of ownership that is separate from copyright.


So how do these NFTs fit into the Metaverse? Well check out how crypto-rich investors are staking their claim in digital real estate.


So this begs the questions:


  1. What type of business can you bring to the Metaverse?

  2. Where do you think you would fit in the Metaverse?

  3. How do you prepare for the Metaverse?


This could very well be another reason to invest in Cryptocurrency, or at minimum, the Blockchain technology. I think it's extremely important to get ahead of the curve when there is a major shift occurring. The good thing is that more and more people, myself included, are talking about this which creates more exposure. There are many people who have an innovative mind that will find their place in something like this. Of course we don't want to be overly zealous, however, I think we can all agree that it does deserve enough attention to do additional research, and to stay abreast of new information as it arrives.

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